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Resume Sample 2

CAROLE WESTON
12 Drake Court
Billerica, MA 01821

Leadership in Building Effective, Responsive Communication Strategies for Clients and Principals in Diverse Constituencies

ACADEMIC/NON-PROFIT COMMUNICATIONS

PROFESSIONAL EXPERIENCE

Serve as strategic communications advisor to members of the Senior Leadership Team.

• Organized and delivered programs to promote community relations. Combined a nationally known program on promoting positive health and fitness habits for children with a company program that encourages math and science studies.

Founding partner responsible for business development and management, communications strategy and product delivery. The firm provides comprehensive public relations services, media relations, event communications and brand/market building. Clients included manufacturers, non-profits, consulting and research organizations and service providers.

Headed the communications department responsible for designing and deploying communications strategies and programs in support of company workforce and supplier diversity, business values, business ethics and compliance. Reported to the vice president of Ethics, Diversity and Compliance. The company is a multinational firm and leader in providing global energy services. Managed two direct reports.

• Collaborated with the marketing team to successfully establish a web-based brand identity strategy for both internal and external audiences including domestic and international markets. Led the development of Intranet designs including content to create a higher end graphic look. The result was a significant increase in content flow and marketing material to a broad constituency.
• Developed new communications products and tools that streamlined information flow, increased diversity and business ethics awareness.
• Designed methods to improve communications processes, increase productivity and enhance communications channels.
• Directed and implemented diversity communications, supporting corporate communications, HR and web programs.

Responsible for managing the global communications effort for the Carrier Corporation subsidiary. Managed three direct reports, a staff of 30 and a budget in excess of $1.0M. UTC provides a broad range of high-technology products and services to the aerospace and building systems industries.

• Created investor relations messages, identified and communicated the business strategy and developed the executive presentation shared with Wall Street.
• Developed CEO/president speeches and other executive presentations for distribution to employees, customers and other external audiences.
• Provided overall strategic guidance in the development and maintenance of the Intranet employee portal with web content.
• Interfaced with vendors to produce and distribute promotional, advertising and marketing collateral.

Served in the Operations Center, Policy & Operations Directorate as a speechwriter for the Auditor General, Department of the Navy. Provided communications support to the administrative work centers worldwide, directors and program managers throughout the NRA. Coordinated agency writing, editing and the development of agency publications.

• Interpreted policies, provided communication training and advised agency personnel on the content of material. Furnished analysis of audit and consulting services provided by the Agency to the Department of the Navy and Department of Defense.
• Reviewed and researched congressional reports and legislation to determine the impact to the agency.
• Collaborated with petroleum industry management, the military services, DOD and other agencies.

Managed internal and external communications for headquarters and four global regions. Responsible for developing communications strategies to promote the division products and services. Served as a central source of information for media relations, public information and community relations. Also responsible for preparing press releases to national and local media, preparing and delivering presentations, and arranging and monitoring media interviews.

• Marketed success stories to trade local and national press. Assisted with the development of crisis communication plans and training guidelines. Researched wrote and edited articles for publication.

Responsible for print and electronic media for internal and external communications, event planning, arranging press conferences, promoting employee communications and managing ongoing media publicity.

Managed, planned and supported procurement contracts and automotive technical publications. Collaborated with defense contractors in the preparation, production and delivery of technical publications for a division of 60-70 technical writes and editors. Responsibilities included interpreting military specifications, budgeting programs, project planning and contract negotiating.

EDUCATION

MA, Human Resource Management, Marygrove College, Detroit, MA
BS, Journalism/Public Relations, Florida A&M University, Tallahassee, FL
African-American Leadership Program, Greensboro, NC

AFFILIATIONS

Harford Children’s Theatre, Board Member
American Business Women Association, Member
National Association of Black Journalists, Member